Sun-Sentinel
The nation's 38th-largest newspaper, the Sun-Sentinel has a daily circulation of 227,000 (319,000 on Sundays). The Fort Lauderdale-based paper has never won a Pulitzer Prize, although it's hired Pulitzer winners from other publications and had former staffers win them elsewhere.
circulation figures from the Audit Bureau of Circulations, May 2007
7 comments:
Great place to work if you're into swimming, plugging holes with your
fingers and living in denial 'cause this ship is sinking.
Jump ship now! If you haven't been looking you're sunk.
It was great while it lasted but it got ugly and uglier.
OMG! The sky is falling.
The only major advertising outlet in Broward County will collapse.
Haha.
This paper has lost its focus. Consumer information is fine and good, but not on the front page. The front page is for the big news of the day. Sadly, people are leaving in droves, and it's no longer a fun place to work. It used to be great. Now it's not. The vaunted Help Team should take a stab at that. And the Miami paper kicks its ass on breaking news, even in Broward County. Unless it's that Help Team stuff, of course. Avoid this place.
Despite it's surprisingly large circulation, chances are that unless you already live in South Florida, you've never even heard of this paper - even if you're a working journalist.
Like all lesser-known dailies, this one has had it's share of bright spots. But, those spots now are in the extremely distant past and not likely to return.
During the past 15 years, though, there were a couple of stretches of time during which it truly was a fun - albeit mediocre - place to work.
Gone, that era is.
Avoid this place as if it were an untreatable social disease.
Heck, I'm a born-and-raised Miamian, and until I moved to Broward in 1995, I didn't even know the Sun-Sentinel existed. I just assumed newspaper subscribers in Broward County subscribed to the Broward edition of the Herald! I subscribed for a while, found out how lousy it was, then went right back to the Herald. It may be that neither paper is what it used to be, but at least the Herald is reporting the news.
The redesign is terrible.
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